Retro fashion: F2 celebrates 45 years of windsurfing history with an anniversary collection

F2 is one of the cult brands of the funboard era of the 80s and 90s and is using its anniversary as the occasion for a special retro collection. The new line is intended to build a bridge between the generations and transport the original spirit of the brand into the present. With a clear focus on the iconic F2 logo, the collection reinterprets the legendary designs that epitomise the brand's characteristic surf style and sense of freedom. The anniversary collection is not only aimed at long-time fans of the brand, but is also intended to appeal to a new generation of water sports enthusiasts.

The story of a windsurfing legend

F2 is one of the most influential brands in the history of windsurfing. Founded in 1979, F2 quickly established itself as a driver of innovation in the still young water sports sector. The name "Fun & Function" became the programme: right from the start, the brand combined fun with well thought-out functionality. In the 1980s and 1990s, F2 dominated the windsurfing market with revolutionary board concepts and continued to set new standards in design and performance. The characteristic, colourful designs with the distinctive logo in particular shaped an entire era of water sports and became icons of surf culture.

Retro revival with a modern interpretation

The new F2 retro collection picks up on the iconic designs from the brand's history and reinterprets them for the present day. The classic F2 logo, which for many windsurfers symbolises the golden era of the sport, takes centre stage. "The F2 Retro collection is more than just fashion - it is a tribute to the legendary designs that epitomise surfing style and freedom," says the brand. The collection combines nostalgic elements with contemporary cuts and materials, allowing the characteristic look to be experienced anew in a modern context.

Building bridges between generations

With the anniversary collection, F2 aims to create a connection between long-time fans and a new generation of water sports enthusiasts. The brand sees the retro line as a "gift to our loyal fan base", but at the same time wants to appeal to younger target groups who can rediscover the original spirit of F2. By revitalising the classic designs, the brand's DNA can be experienced by all generations. The characteristic "FUN & FUNCTION" spirit that has characterised F2 since its foundation is to be kept alive by the collection and carried into the future.

Positioning in the current market environment

The retro collection comes at a time when vintage designs and retro aesthetics are increasingly in demand again in the water sports scene. F2 is tapping into this trend with its anniversary line, but is focussing on authenticity through its own history. The brand can draw on a genuine history and revive original designs from its own archive. This combination of tradition and zeitgeist positions the collection in a growing market segment that is attracting interest from both collectors and style-conscious newcomers.

From water sports to the lifestyle world

What once began as purely functional clothing for water sports enthusiasts has long since developed into a lifestyle statement. The F2 Retro collection reflects this development and transfers the characteristic surf style to everyday life. The iconic designs that used to be seen on boards and sails can now be found on modern leisurewear. F2 is thus following the trend of many water sports brands that have their roots in sport but have long since arrived in the broader lifestyle world. The collection allows fans to express their connection with the sport and the brand off the water too.

You can find more information about the collection on the F2-Website