New agency for Germany and Austria: North Sails and Mystic now via Liquid Sports

Liquid Sports from Kiel, which is primarily present in the surfing sector with Vayu, Xcel, Select and Axis, is getting two new exciting brands with North Sails and Mystic. Their parent company North Actionsports Group has announced the collaboration with Philip Horn and his team. "Liquid Sports has proven to be a strong and professional agency with an undeniable passion for watersports," it says. "We are confident that Philip and his team will not only lead our brands to the top of the market, but also further strengthen the community around our vision, mission and values."

North Sails was relaunched in the windsurfing sector a few years ago after the naming rights of Boards & More were returned to the parent company. The "old North" has since traded under the name Duotone, while the "new North" started with a lot of input and technologies from the sailing sector. Mystic has been active in the accessories segment for many years with neoprene, harnesses, bags and other accessories.